Vistara is hiring an experienced Sr. Executive – Loyalty Marketing at their Gurgaon location. This role in the Loyalty department at an impressive stage of growth and will support with all things Email Marketing and CRM – sending campaigns out to the millions of people on the database. Taking an innovative and yet data-driven approach, you will devise and execute a variety of campaigns to engage and retain existing members and drive enrolments. The job involves hands on working with Adobe Suite (Experience Manager, Campaign Manager, Analytics, Target), running SQL queries, analysis of CRM and other related data to inform marketing activities at every step of the customer engagement journey.
Experience in creating engaging email marketing campaigns
Understanding of customer journeys and retention, acquisition, and engagement
Strong knowledge and hand on experience in, SQL and CRM channels (email, Push Notifications) & CRM database knowledge
Experience in writing and tuning SQL queries in an online or offline environment
Firm understanding and experience with database architecture, Microsoft Excel, and other systems and tools associated with accessing, analysing and visually presenting data to a variety of audiences
Should have experience on email marketing
Should be aware of dynamic content
Good to have worked on Jira board
Work Experience:- Minimum 3 years of experience
Qualification:- Graduate from a recognized college/university
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